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SITCSection 8
U.S. imports of children's toys (SITC 89420) totaled $860.0M in April 2026, traded with 90 countries.
Importers of Children's Toys paid $72.6M in duties in April 2026 — an effective duty rate of 10% on $725.5M in dutiable value, based on actual customs collections rather than the published tariff schedule.
Last updated: April 2026 dataChildren's toys are among the most heavily regulated import categories in the US, requiring third-party safety testing and a Children's Product Certificate under the Consumer Product Safety Improvement Act before they can be offered for sale. Lead content limits, phthalate restrictions, and mechanical hazard standards (such as small-parts rules for toys intended for children under three) are enforced at the border by CPSC. China has historically dominated supply of this category, and Section 301 tariffs have significantly affected landed costs, prompting many importers to diversify toward Vietnam, Cambodia, and other manufacturing centers.
AI-written summary of the official U.S. Census Bureau trade figures on this page — verify before relying on it.
Imported toys must comply with ASTM F963 (the US toy safety standard), federal lead and phthalate limits, and any applicable CPSC regulations for specific toy types. Third-party testing by a CPSC-accepted laboratory is mandatory, and a Children's Product Certificate must be issued before the toys are sold or distributed in the US. Age-grading and small-parts testing are particularly important for toys marketed to children under three.
Section 301 tariffs on Chinese-origin toys have materially increased landed costs, leading many importers to shift production to Vietnam, Cambodia, Indonesia, and other Southeast Asian countries. However, moving production requires re-qualifying factories, re-testing products under the new manufacturing conditions, and issuing updated CPCs — all of which add lead time and cost to the sourcing transition.
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Monthly import values over time