U.S. imports of Dolls, Toys & Games (NAICS 339930) totaled $2.3B in August 2026, imported from 112 countries.
Importers of Dolls, Toys & Games paid $246.1M in duties in August 2026, an average duty rate of 11.15% — duty actually collected as a share of the imports that cleared customs, not the published tariff schedule. Dolls, Toys & Games imports of $2.3B in August 2026 ran 45% above the year-to-date monthly average of $1.6B.
Last updated: August 2026 dataDolls, toys, and games represent one of the most heavily China-sourced consumer product categories in US trade, and a broad swath of these imports are subject to Section 301 tariffs. Classification within HTS Chapter 95 turns on fine distinctions — whether an article is a doll, a toy figure, a game, or a puzzle — and CBP has issued numerous rulings on edge cases such as collectible figurines, electronic learning devices, and hobby kits. Consumer product safety compliance under CPSC jurisdiction runs parallel to customs entry, requiring testing and certification for children's products before they reach US commerce. Importers managing seasonal peaks (back-to-school and holiday) must coordinate tariff exposure, CPSC documentation, and lead times simultaneously.
AI-written summary of the official U.S. Census Bureau trade figures on this page — verify before relying on it.
115.6K import shipments a month
CBP generally classifies dolls as representations of human beings, while toy figures representing animals or non-human characters fall under a separate HTS heading. The distinction affects the applicable duty rate, so importers should review CBP binding rulings for specific product types — particularly for character merchandise that blends human and non-human features.
Children's toys must comply with CPSC regulations including ASTM F963 (toy safety standard), lead content limits, and phthalate restrictions. Importers are required to have a Children's Product Certificate (CPC) backed by third-party testing from a CPSC-accepted laboratory before the goods enter US commerce. CBP may request this documentation at entry.
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Imports · August 2026
origin
China and Vietnam together supply 83% of it. China pays 12.1% duty; Mexico 0.1%.
customs district
Census does not publish district detail for this classification system.
destination
Census publishes state breakdowns for NAICS to the 4-digit level only. See NAICS 3399 for those.
entry
Census does not publish port detail for this classification system.
National industry 1 of 1 in naics industry 33993
National industry 339930 · $2.3B of $2.3B
ImportsExports
Imports
$2.3BYoY · free account
Exports
$229.5MYoY · free account
12-mo low · imports
Low · free accountOver the twelve months to August 2026, the U.S. imported $21.5B of Dolls, Toys & Games and exported $2.5B.
Through August 2026. Source: U.S. Census Bureau.