U.S. imports of Children's Picture, Drawing & Coloring Books (HS 490300) totaled $53.4M in August 2026, imported from 46 countries.
Importers of Children's Picture, Drawing & Coloring Books paid $614K in duties in August 2026, an average duty rate of 1.15% — duty actually collected as a share of the imports that cleared customs, not the published tariff schedule. Children's Picture, Drawing & Coloring Books imports of $53.4M in August 2026 ran 27% above the year-to-date monthly average of $42.1M.
Last updated: August 2026 dataDesigned specifically for juvenile audiences, children's picture, drawing, and coloring books enter the US under a single tariff line (4903000000) that is duty-free, making price competition among suppliers especially sharp. China is the dominant source, with Vietnam and Malaysia also significant — a concentration that has drawn scrutiny given Section 301 tariff exposure on Chinese-origin printed matter; importers should verify current Section 301 applicability for this heading. India and Italy round out the top supplier group, offering alternative sourcing for publishers seeking to diversify away from East Asian production.
AI-written summary of the official U.S. Census Bureau trade figures on this page — verify before relying on it.
2.7K import shipments a month
Printed books, including children's coloring and picture books, have generally been excluded from Section 301 tariff lists, but the scope of exclusions and list coverage has changed over time. Importers should confirm the current Section 301 status of HTS 4903000000 with a licensed customs broker before finalizing sourcing decisions, as the regulatory landscape continues to evolve.
Children's picture, drawing, and coloring books (4903000000) are characterized by their primary purpose of pictorial engagement or creative activity for children. Educational workbooks with substantial instructional text may instead classify under Chapter 49 headings covering printed books or educational materials. The ratio of pictures to text and the intended use are key factors CBP considers; a binding ruling is advisable for hybrid products.
Trade Directory
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Subheading 1 of 1 in heading 4903
Subheading 490300 · $53.4M of $53.4M
ImportsExports
Imports
$53.4MYoY · free account
Exports
$4.4MYoY · free account
12-mo low · imports
Low · free accountOver the twelve months to August 2026, the U.S. imported $494.1M of Children's Picture, Drawing & Coloring Books and exported $42.1M.
Through August 2026. Source: U.S. Census Bureau.
HS10 import codes under this HS6 parent, each with its own page. Source: U.S. Harmonized Tariff Schedule.
| Code | Description | Imports for consumption | Average duty rate | Dutiable Share | Duty Collected |
|---|---|---|---|---|---|
| 4903000000 | Children's Picture, Drawing or Coloring Books | $53.3M | 1.15% | 9.41% | $614K |
HS10 export codes under this HS6 parent, each with its own page. Source: U.S. Schedule B export classification.
| Code | Description | Export Value |
|---|---|---|
| 4903000000 | Children's Picture, Drawing or Coloring Books | $4.4M |
Import lines come from the U.S. Harmonized Tariff Schedule and export lines from Schedule B. The two are numbered by different agencies, so the same 10-digit code can appear in both tables describing a different product.
Imports · August 2026
origin
China and Vietnam together supply 94% of it.
customs district
destination
entry
rate provision · imports
90.4% enters free of duty; duty collected equals 1.15% of imports for consumption.